Five decades.
Always forward.
Milestones from Crown’s published company history — a story of manufacturing, research and expansion.
- 1972
First tile manufacturer in North China.
Crown establishes its manufacturing roots in North China, beginning a story devoted to ceramic wall and floor tiles.
- 1982
The Crown name takes its place.
The Crown trademark is registered, giving a distinct identity to the company’s ceramic production.
- 1999
A voice in the standard.
Crown participates in the revision of China’s national ceramic tile standards.
- 2003
The industry’s first.
Crown’s company history records the ceramic tile industry’s first National Inspection-exempt Product recognition in 2003.
- 2004
Recognition on a national stage.
Crown’s company history records China Well-known Trademark recognition in 2004, a defining milestone for the brand.
- 2005
A wider ambition.
Crown establishes its Foshan company, opening a new chapter in its manufacturing development.
- 2019
A new chapter in New Zealand.
Crown’s company history records the opening of its New Zealand and South Korean stores.
- 2025
A new home in Rosedale.
Crown announces its new Auckland showroom at William Pickering Drive — a place to experience the collection in person.
1972–2019 milestones are recorded in the Chinese company website preserved in 2022. The 2025 showroom announcement is published on Crown’s New Zealand website.
Made with
industrial ambition.
Crown’s production archive documents a 320-metre SACMI kiln, an 18,000-tonne-class press, digital printing and polishing facilities. It is a portrait of a business built around making ceramic surfaces at scale.
The same archive records a postdoctoral research station in 2006 and an academician workstation in 2013, placing research alongside production in the company’s development.
Historical equipment and research records; these are not a statement of current capacity or certification.
Part of a
larger landscape.
Landmark terminals. International gathering places. Major commercial districts. A selection from Crown’s published architectural project archive.
Shanghai Hongqiao Airport · Terminal 2
Aviation
Hangzhou International Conference Centre
Conference & civic architecture
Shanghai Hongqiao Airport · Terminal 2
AviationHangzhou International Conference Centre
Conference & civic architectureTianjin Binhai New Area · CBD Financial District
Commercial & financial districtThese are project entries published by Crown. The archived pages do not specify tile models, quantities, installation areas or contractual roles.
A global story.
A local conversation.
Crown’s company history records its New Zealand store opening in 2019. Our current Rosedale showroom, announced in May 2025, brings that manufacturing story into reach for New Zealand homeowners, architects, designers and builders.
Come to see the surface at full scale, explore its detail and discuss your project with our team.
Find us in AucklandOur story, on record.
The history and project references on this page come from Crown’s company website preserved by the Internet Archive, alongside its public New Zealand website. Historical recognition is part of that record; current certifications can be discussed with the team.
Some things are
better in person.
See the surface. Feel the finish. Bring your ideas to our Auckland showroom.
C3/27–29 William Pickering DriveRosedale, Auckland 0632Visit the showroom